Mark Russell

Mark Russell, CEO of Optimus Peformance Marketing.


Mark Russell is the creator and CEO of Optimus Performance Marketing, the largest affiliate marketing company in Europe. Mark spotted the opportunity for a performance management agency for all size of merchant in 2006, and Optimus PM was born, with Mark and OPM at the forefront of performance marketing ever since. As a passionate Plymouthian Mark takes a pride in his links with the local business and football communities, working closely with Plymouth University to foster a broader understanding of e-commerce, and with Plymouth Argyle Football Club as a founding member of the Green Taverner’s fundraising charity.