…forcing us our separate ways. The 2020]}** global coronavirus pandemic will go down in history for many things, not the least of which appears to be all the makings for an unprecedented global recession. I…
…now you are in interesting times. 2019 had more twists and turns than the latest Netflix blockbuster. New players invested in the industry: private investment firm Bain Capital acquiring a 60 percent s…
…shopping will continue to blur in 2020]}** as omnichannel shopping becomes the norm. More purchases than ever before are influenced by digital touchpoints, whether the actual purchases take place online or…
…will continue to increase Between 2002 and 2018, clickthrough litigation has skyrocketed. The rise in litigation reflects the increase that B2B and B2C internet companies having to defend the enforceab…
…digital focus will continue into 2019. Fifty percent of OOH revenue will be digital, and digital alone will be able to reach 50% of the population, making it the ideal complement to a standard two-wee…
…lan to double services revenue by 2020]}**. It’s not known how much Apple paid for the company. They have yet to acknowledge their acquisition, although Bloomberg dug up a regulatory filing that shows the…
…rom $11.4 billion U.S. dollars in 2017 to $25.1 billion in 2023. The use of marketing automation will only increase as digital marketers discover new, smarter ways to learn about their customers. New t…
…es for Political Ads Heading into 2020]}** – The 2018 midterm elections changed the rules for political ads. Between shrinking TV ad influence, growing digital ad spend, and general public distrust in soci…
…ween the mid-1990s and the early 2010s) would have similar retail expectations. Recent research carried out by Fluent Commerce reveals that, contrary to popular belief, younger shoppers are willing to…
…g is expected to grow to £220m in 2020]}** – that’s double the figure we saw just two years ago in 2016. This estimate fuelled by (not so secret) industry whispers that both Netflix and Amazon plan to laun…
…fact, Gallop research found that 95 per cent of 18-to-29-year-olds have a positive response to receiving personal cards and letters. Having grown up with technology, it’s interesting to see that the t…
…ic will be attributed to video by 2020]}**. Behind the scenes at The Operators Creative studio, our artists are experimenting with in-camera processes and multimedia formats – everything from live-action…
…billion for the companies between 2018 and 2020]}**. With Facebook and Amazon adapting bots for a majority of their customer-related tasks, it is evident how bots will rule the interaction soon. Apple’s Si…
…rent 4 per cent to 10 per cent by 2022. Sonos, which recently filed for an IPO, could also see a growing presence in the years to come. Chinese market to grow dramatically The Chinese market is the nex…